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📝 Adding a Content Description to a Digital Product

Learn how to add a separate content description that appears on the content card after purchase, instead of your sales description.

📝 What Is a Content Description?

A content description is an optional field for your digital product that describes the content itself. It's separate from your sales description, which is the copy you use to sell the product.

Once a customer buys your digital product, the content description is what they see on the content card, not your sales pitch.

➕ How to Add a Content Description

  1. Open the add or edit form for your digital product's content.

  2. Scroll down below the content itself, where you'll find the option to Add a content description.

  3. Write a description that explains what the content actually is, for the customer who has already purchased it.

  4. Save your changes.

👀 Where Each Description Shows Up

Your sales description still appears on your sales page and on the storefront product card, where potential customers see it before buying.

Your content description appears on the content card after a customer has purchased access. It can also appear before purchase when a separate sales description has not been added.

If you leave the content description blank, the sales description is shown on the content card instead. So you can add a content description if you want something different for buyers, or leave it blank and let your sales description do double duty.

✏️ Editing Later

If you update your content description, it changes what appears on the content card. It can also change your sales page or storefront listing when those surfaces fall back to the content description because the sales description is blank.

If you get stuck, message us from the chat bubble and we will help.

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